7.2 Billion and My Other Favorite Numbers

Dream a little dream here with me for a moment. Imagine if you worked for a financial institution that had more ATMs than the world’s largest bank, rated #1 in service for 19 years running and consistently offered 30-40% better rates than the competition. Oh wait. That’s not a dream.

As a marketer I’ve never been a big numbers person, but here are a few more of my favorites:

{10,000} The number of ATMs credit unions have over the world’s largest bank.

{34%} How much higher CU savings accounts are over banks.

{4000} The number of nationwide shared branching locations

{$7,200,000,000} The amount of money saved by members last year by simply using credit unions.

{$1,000} What the average person can expect to save on a 60 month auto loan by financing through a credit union.

{12.3%} Increase in business lending credit unions made in 2008 when many other financial institutions stopped lending to small businesses.

{90,000,000} The number of lovable members in the US and counting.

Sources: I pinky swear I didn’t make it up.  The numbers come from great reliable resources I’d be happy to pull if you insist.

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